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Birmingham Promotions Toolkit

Social media is our greatest tool to reach moms. We are asking for 100% participation from all exhibitors to help make sure all new and expectant parents know about this great free event! Use this promotions toolkit to build awareness of your commitment to them and to create buzz for what you will be offering at the show.

Babypalooza is FREE to attend but we want everyone to register for a free ticket. This helps gauge expected attendance as well as allowing us the ability to send reminders. However, you promote please encourage everyone to register for a free ticket here - https://babypalooza.com/birmingham-babypalooza-babyexpo/

Event Details

Saturday, August 17, 2024
BJCC East Ballroom
2100 Richard Arrington Boulevard North, Birmingham, AL 35203
10 AM - 2 PM

How to Use This Toolkit

  1. Download Media: Click on the links below to download branded graphics tailored for each social media platform.
  2. Copy Sample Posts: Choose from our pre-written posts for Instagram, Facebook, and Twitter, or use them as inspiration to craft your own messages.
  3. Tag Us: Ensure to tag our official @babypalooza or @blackmaternahealthexpo social media accounts in your posts and use the official expo hashtag(s) #babypalooza #blackmaternalhealthexpo to increase reach and engagement.

BABYPALOOZA SOCIAL

STEP 2: Add the event to your Facebook page 

To add the Babypalooza Event to your Facebook page 

Go to the Babypalooza event -- https://www.facebook.com/events/7842181052460941
Or the Black Maternal Expo event -- https://www.facebook.com/events/7097176837047765
Hit the three dots on the right-hand side (. . .)
Choose "Add to Page"
How to add Facebook event

STEP 3: Download Media

Click the images they will open in your browser then you can right click to download

Square Size

1Babypalooza Baby Expo Birmingham 2024 IG Square

Story Size

1Babypalooza Baby Expo Birmingham 2024 Story

COPY and EDIT Sample SOCIAL MEDIA POSTS

STEP 4: Post to Social Media

Post to Facebook, Instagram, and Twitter every few days to invite your followers to visit your booth at Babypalooza. Create different posts about your product or service and what you doing at your booth such as demonstrations, door prizes, etc.

Post #1

🎉 Calling all new and expectant parents get your FREE SWAG BAG ticket to Babypalooza - the Super Bowl of Baby Expos coming to the BJCC East Ballroom, Saturday, August 17, 2024.

Looking for baby and maternity information and resources? Look no further than Babypalooza! Featuring baby gear demos from Chicco, local baby and maternity resources, a citywide baby shower and thousands in prize giveaways.

Babypalooza is FREE to attend! Register for a SWAG BAG ticket  ➡️  https://babypalooza.com/birmingham-babypalooza-babyexpo/

#babypaloozabirmingham #babypalooza2024 #babyexpo 

Post #2

We’re thrilled to announce we'll be at the Birmingham Babypalooza Baby Expo this year! 🎉 Stay tuned for sneak peeks at our booth and exclusive expo offers. Don't forget to stop by and say hello! Register for a free SWAG BAG pass https://babypalooza.com/birmingham-babypalooza-babyexpo/


#babypaloozabirmingham #babypalooza2024 #babyexpo #birminghammoms

Post #3

Counting down the days until the Birmingham Babypalooza Baby Expo. 🗓️ We've got something special planned for you. Can't wait to see you there! Make sure you register for your free SWAG BAG pass

https://babypalooza.com/birmingham-babypalooza-babyexpo/

#babypalooza2024 #birminghambaby

 

BLACK MATERNAL HEALTH SOCIAL

STEP 1: Follow @BlackMaternalHealthExpo

Instagram - https://instagram.com/blackmaternalhealthexpo
Twitter - https://twitter.com/blackmaternalx

Square Size

1Black Maternal Health Expo - IG Square

Story Size

1Black Maternal Health Expo - Birmingham - Story

Post #1

Join us at the Black Maternal Health Expo powered by #NOWINCLUDED featuring The Mommy Listening Tour!  An event dedicated to empowering expectant and new Black mothers in #Birmingham at the BJCC East Ballroom on Saturday, August 17, 2024 from 10 AM to 2 PM.

This event is FREE to attend. Register for to receive a SWAG BAG Ticket. Secure your spot now and be part of a day dedicated to celebrating and supporting Black mothers and their babies. Register for your SWAG BAG pass here ➡️ https://babypalooza.com/birmingham-black-maternal-health-expo/


#BlackMaternalHealth #BlackMothersMatter #BirminghamMoms 

Post #2

We're excited to be part of the Black Maternal Health Expo powered by #NOWINCLUDED on Saturday, August 17 at the BJCC East Ballroom.

 Keep an eye out for previews of our booth and special expo deals. Make sure to come by and see us! Make sure to register for your free SWAG BAG. https://babypalooza.com/birmingham-black-maternal-health-expo/

#BlackMaternalHealth #BlackMomsMatter #BlackMaternalHealthExpo

Post #3

Counting down to the Black Maternal Health Expo 🗓️ Exciting plans are in the works for an unforgettable day. Looking forward to seeing you there! Register below for your free SWAG BAG

https://babypalooza.com/birmingham-black-maternal-health-expo/

#BlackMaternalHealthExpo2024 #blackmaternalhealth #babypalooza

STEP 5: Included in E-mail Newsletter

Include what you are doing at the show and all of the information below in an email blast to employees, clients, and any partners who reach new and expectant parents

STEP 6: Place as 728 x 90 Ad on Website

Birmingham Aug 2024 - 728x90
BMH Birmingham Aug 2024 - 728x90

STEP 7: Print and Post the Poster

The poster is included in the files you are able to download. It's 11 x 17 but you can print to fit on 8 1/2 x 11 paper as well. Post it in high-traffic areas such as entrance and exit doors, break rooms, etc.

1Birmingham Babypalooza Poster 1
1Birmingham Babypalooza Poster 2